Announcing a comprehensive and international research report on the current and future potential of near field communication
All the indications are that consumers love using NFC and that the technology should now be set for rapid acceptance and explosive growth. But basic questions over the business case for NFC remain and there are sharp differences of opinion on how the market will develop.
Who will pay for NFC? Which business models will succeed? How secure is NFC? And what will it take to turn NFC from a promising concept into a profitable new business?
The NFC Report is an in-depth, international research report designed to provide answers to these questions and more. The report provides information on the market all around the world and across each of the business sectors that it impacts — from transport ticketing to customer loyalty, payments to advertising, retailing to healthcare and ID to education.
Every aspect of near field communication is covered in detail — the business, the technology, the applications, the players and the future of the market. The report identifies what the latest technical developments are, how they work, what stage of development they are at, which suppliers are involved and what new products they have in the pipeline.
Order now to get a pre-publication discount and access the research findings as they are compiled...
Work on this major new study is now well under way and is expected to continue until late 2009. But you don't need to wait until the report is complete to start using and benefiting from the research team's findings.
Each section of The NFC Report is posted on a private, clients-only website as it is completed. Order your copy now and you'll get access to this secure website as well as notification when new content is added, keeping you close to the research process and ensuring you're always one of the first to know about new data and findings. And, of course, we'll mail you a printed and bound copy of the final report as soon as it is published.
Plus, if you place your order before publication, you'll also get an 'early bird' discount of €450 — a saving of 30% on the list price of €1,445 — and you'll be able to start benefiting from access to the research findings straight away.
The NFC Report will be the most comprehensive guide available to the technology, applications, suppliers and market potential of near field communication.
The NFC Report includes all the latest thinking, opinions and comments from industry thought leaders, in-depth case studies of early adopters from around the world, market data, trends and forecasts, business cases, supplier profiles and a wealth of facts, figures, tables, charts and diagrams. Crucially, full contact details will be provided for all those involved.
The information contained in The NFC Report will be of vital importance to anyone who has to make decisions about the use, design, marketing or development of NFC-based solutions.
Order today and you'll get immediate access to the research and analysis as it is produced and you'll save €450 on the usual price.
Don't delay, place your order today!
